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Ryan Ferguson

Showing 1 - 10 of 17 results

Snapchat turns foot traffic into media strategy with new Place Loyalty data
Platforms

Snapchat turns foot traffic into media strategy with new Place Loyalty data

It will reveal where Australians repeatedly spend time - and why brands should care.

by Natasha LeeMay 19, 2026

Snap hires Clare Rudduck from LinkedIn as Head of Agency in Australia and New Zealand
Social Media

Snap hires Clare Rudduck from LinkedIn as Head of Agency in Australia and New Zealand

Clare Rudduck: 'The biggest audience opportunity for marketers right now is reaching and speaking to this audience in a very real way.'

by Talon AdminSep 25, 2025

Snapchat supports marketers with launch of App Power Pack
Social Media

Snapchat supports marketers with launch of App Power Pack

Ryan Ferguson: 'The App Power Pack delivers a suite of solutions, from improved bidding to engaging new ad experiences like Sponsored Snaps.'

by Alisha BuayaSep 2, 2025

Snapchat brings 'Say it in a Snap' campaign to Sydney with Pitt Street activation
Social Media

Snapchat brings 'Say it in a Snap' campaign to Sydney with Pitt Street activation

Ryan Ferguson: 'This campaign highlights the authentic, everyday communication that defines Snapchat, and the important role the platform plays in driving deeper connections between the people that matter to us - our real friends.'

by Alisha BuayaAug 27, 2025

Snap Inc launches inaugural digital well-being council with eight Aussie teens
Social Media

Snap Inc launches inaugural digital well-being council with eight Aussie teens

Ryan Ferguson: 'We know teens are the real experts when it comes to the digital world, so we are excited to be launching our first Aussie teen Council for Digital Well-Being.'

by Alisha BuayaAug 25, 2025

Forget influencers - Snapchat finds Aussie Gen Z shoppers trust friends more
Social Media

Forget influencers - Snapchat finds Aussie Gen Z shoppers trust friends more

New Snapchat research reveals young Australians are turning to friends — not influencers or algorithms — for shopping inspiration this peak retail season.

by Talon AdminAug 14, 2025

Snapchat prizes authentic moments in 'Say it in a Snap' campaign
Creative

Snapchat prizes authentic moments in 'Say it in a Snap' campaign

Ryan Ferguson: 'The ad creative aims to capture‬ the essence of the in-the-moment spirit that makes Snapchat so special.'

by Alisha BuayaJul 31, 2025

Snapchat expands safety features with new home safe tool
Social Media

Snapchat expands safety features with new home safe tool

Ryan Ferguson: 'Home Safe alerts help take care of that, offering a seamless way to share that little bit of certainty with the people you trust most.'

by Alisha BuayaJul 25, 2025

Majority of Australian parents don't use parental controls
News

Majority of Australian parents don't use parental controls

New research commissioned by Snapchat finds that 57% of Australian parents are not using parental controls on online platforms, despite 82% being aware of them.

by Tom GosbyJun 24, 2025

Snapchat partners with Chemist Warehouse on First Ads format for 'Mayhem' sale
Digital

Snapchat partners with Chemist Warehouse on First Ads format for 'Mayhem' sale

Ryan Ferguson: 'First Snap provides a powerful advantage in a competitive market, delivering engaging content directly to over 8 million Australian Snapchatters.'

by Alisha BuayaMay 23, 2025

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