smi
Showing 1 - 10 of 64 results

Government ad spend continues to ramp up as election date now set
Outdoor, radio and print lead growth in Feb, buoyed by a 46% surge in the government category.
by Emma Shepherd – Apr 2, 2025

Digital, outdoor, and cinema propel growth in CY2024: SMI
Jane Ractliffe: 'The increasing spend on video/streaming sites has shifted the landscape significantly.'
by Emma Shepherd – Feb 3, 2025

Paris Olympics boost ad demand at Nine and QMS: SMI August
Cinema outperformed the market with revenue growth of 58.2%, while traditional Magazine spending was up a healthy 8.9%.
by Mediaweek Admin – Oct 1, 2024

Guideline SMI July 2024: Paris Olympics boosts ad revenue for Nine Entertainment, softer elsewhere
The value of total bookings is back 7.8% from last year's record level of July ad spend.
by Alisha Buaya – Sep 2, 2024

Guideline SMI to share what's next for Australia's booming Retail Media sector
An exclusive webinar this week will give attendees "a solid starting point for understanding how the media year will play out.”
by Mediaweek Admin – Feb 19, 2024

Guideline SMI's Jane Ractliffe predicts "vibrant" year for media
The webinar will draw from forward pacings data for 2024 to identify ad spend trends and key growth channels.
by Mediaweek Admin – Feb 15, 2024

Ad spend fell in 2023 but delivered second-largest annual spend ever
Guideline SMI data revealed ad spend dropped -2.7% but still deliver the second-largest total of annual ad spend ever recorded.
by Talon Admin – Feb 5, 2024

Guideline SMI report to detail key media and ad spend trends for 2024
The report will be available as part of an exclusive webinar presentation in partnership with Mediaweek.
by Mediaweek Admin – Jan 31, 2024

SMI October 2023: Outdoor sends a strong message as revenue passes pre-Covid levels
‘Chatter about decline in ad market this year is sadly misplaced,’ says SMI’s Jane Ractliffe
by Talon Admin – Dec 3, 2023

SMI September 2023: Ad market says YES to referendum spend before Australia votes NO
Market down YOY as spend fails to match 2022 record level, but still second-biggest month ever
by Mediaweek Admin – Nov 1, 2023
