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smi

Showing 11 - 20 of 64 results

FIFA Women’s World Cup boosts ad market in August: Optus & Kayo benefit
Agencies

FIFA Women’s World Cup boosts ad market in August: Optus & Kayo benefit

SMI reports outdoor again strongest performer, digital video and audio dollars also climb

by Talon AdminOct 4, 2023

SMI July 2023: Women’s World Cup drives ad spend, outdoor and cinema hot
Agencies

SMI July 2023: Women’s World Cup drives ad spend, outdoor and cinema hot

Matilda effect: Digital video fast forward 67%, outdoor & cinema each up close to 20%

by Talon AdminSep 3, 2023

Standard Media Index Australia reveal the ad spend trends of May 2023
News

Standard Media Index Australia reveal the ad spend trends of May 2023

"These are huge swings that prove underlying ad demand remains stable for most media"

by Mediaweek AdminJul 3, 2023

SMI March 2023: Ad market down YOY, radio most feels the pinch
Financial

SMI March 2023: Ad market down YOY, radio most feels the pinch

Retail, Automotive Brand, and Travel ad spend all lift

by Mediaweek AdminMay 2, 2023

SMI February 2023: YOY decline due to Govt ad spend, Outdoor & Cinema climb
Business

SMI February 2023: YOY decline due to Govt ad spend, Outdoor & Cinema climb

SMI charts patterns of Government ad spend, Winter Olympics a factor too

by Mediaweek AdminApr 3, 2023

SMI January 2023 ad spend: Digital video, cinema & magazines best performers
Agencies

SMI January 2023 ad spend: Digital video, cinema & magazines best performers

Ad demand remains at a record high this FYTD, Travel still a hot category +64%

by Mediaweek AdminMar 2, 2023

SMI reports ad spend in 2022 jumps 6.9% as agencies book ads worth $9b
Agencies

SMI reports ad spend in 2022 jumps 6.9% as agencies book ads worth $9b

SMI’s Jane Ractliffe: ‘In the past 10 years the value of the ad market has grown by a remarkable 39.4%’

by Mediaweek AdminFeb 2, 2023

SMI September: Australia's advertising market shrugs off global uncertainty
Data

SMI September: Australia's advertising market shrugs off global uncertainty

Advertisers increased their media investment in September, with total ad spend growing 6.6% to $774.9 million

by Mediaweek AdminNov 3, 2022

SMI: Underlying August ad spent up 6%, year to date remains in record territory
Agencies

SMI: Underlying August ad spent up 6%, year to date remains in record territory

Best performing sectors are Outdoor bounce back, while Cinema spend doubles

by Mediaweek AdminOct 5, 2022

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