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ThinkTV

Showing 41 - 50 of 57 results

Total TV ad revenue up in first half of 2018
Television

Total TV ad revenue up in first half of 2018

The result was driven by a particularly strong performance in the FTA sector.

by Mediaweek AdminJul 31, 2018

TV ad research finds sales impact of TV outperforms Facebook and YouTube
Television

TV ad research finds sales impact of TV outperforms Facebook and YouTube

Karen Nelson-Field study reports on strength of video ads on mobile devices

by Mediaweek AdminFeb 22, 2018

New TV ad king: ThinkTV revenue figures show Nine #1
News

New TV ad king: ThinkTV revenue figures show Nine #1

Nine was the number one network across the full 2017 calendar year

by Talon AdminFeb 5, 2018

Do emotional advertisements get better sales?
Television

Do emotional advertisements get better sales?

Think TV releases new research about advertising, audience reception and sales

by Mediaweek AdminDec 4, 2017

Ebiquity research lists TV as "clear winner" for advertisers
Television

Ebiquity research lists TV as "clear winner" for advertisers

"TV emerged as the most efficient media channel"

by Mediaweek AdminSep 11, 2017

ReThinkTV 2017 CEO panel lineup announced
News

ReThinkTV 2017 CEO panel lineup announced

The topic for this year’s panel concerns marketing and its ability to drive business growth

by Mediaweek AdminAug 23, 2017

Total TV annual ad revenue drops, but ad-funded video dollars up
News

Total TV annual ad revenue drops, but ad-funded video dollars up

The total TV ad revenue market was $4.21b over the full financial year

by Mediaweek AdminAug 15, 2017

ThinkTV appoints Steve Weaver director of research, insights and education
News

ThinkTV appoints Steve Weaver director of research, insights and education

Weaver will manage ThinkTV’s extensive research program

by Mediaweek AdminJun 27, 2017

Are ad professionals really out of touch, uninformed?
Features

Are ad professionals really out of touch, uninformed?

Advertising, marketing and media professionals are apparently out of touch

by Mediaweek AdminJun 8, 2017

Auto advertisers: How to spend $1 and make $8.90
News

Auto advertisers: How to spend $1 and make $8.90

Think TV ROI study delivered to advertisers and agencies at Melbourne breakfast event

by Mediaweek AdminMay 18, 2017

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