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ThinkTV

Showing 1 - 10 of 57 results

ThinkTV CEO Kim Portrate steps down
News

ThinkTV CEO Kim Portrate steps down

'The ThinkTV board thanks Kim for her unwavering dedication and support over the last 10 years.'

by Emma ShepherdFeb 13, 2025

Total TV ad market records $3.3bn in ad revenue for FY24
Television

Total TV ad market records $3.3bn in ad revenue for FY24

Kim Portrate said despite the challenging conditions, the industry has "shown remarkable resilience."

by Talon AdminAug 14, 2024

Kim Portrate: TV offers a beacon of stability in a time of technological turbulence
Opinion

Kim Portrate: TV offers a beacon of stability in a time of technological turbulence

"In a time when digital can feel like a gamble, TV offers advertisers a safe bet."

by Mediaweek AdminJun 25, 2024

Kim Portrate: Does investing in OOH at the expense of TV make campaigns less effective?
Marketing

Kim Portrate: Does investing in OOH at the expense of TV make campaigns less effective?

"If you want to get a quality profitable outcome, you need to invest in good-quality media."

by Mediaweek AdminFeb 28, 2024

Total TV advertising revenue is down 10% as BVOD goes up in 2023, ThinkTV reports
Adspend

Total TV advertising revenue is down 10% as BVOD goes up in 2023, ThinkTV reports

The total TV advertising market had a combined revenue of $3.4 billion for the year to December 2023, down 10% compared to 2022.

by Mediaweek AdminFeb 9, 2024

ThinkTV: Australian stories help to forge a lasting connection with TV audiences in 2024
Television

ThinkTV: Australian stories help to forge a lasting connection with TV audiences in 2024

Marketing initiatives being introduced by Paramount Australia, Seven and Nine during 2024

by Mediaweek AdminJan 30, 2024

Danielle McWilliam: If 20+ million viewers is a ‘problem’, I'll take it
Television

Danielle McWilliam: If 20+ million viewers is a ‘problem’, I'll take it

"TV will continue to be beat on, but the truth is, it’s not lying down."

by Mediaweek AdminOct 12, 2023

ThinkTV reports TV advertising market down 7.9 percent for 12 months to June 2023
Adspend

ThinkTV reports TV advertising market down 7.9 percent for 12 months to June 2023

ThinkTV CEO: “It has been a challenging 12 months for advertisers, broadcasters, and consumers alike."

by Mediaweek AdminAug 14, 2023

Suncorp’s Mim Haysom on the evolution of TV in the campaign mix
Television

Suncorp’s Mim Haysom on the evolution of TV in the campaign mix

‘It's evolved and changed…I look forward to seeing how it continues to innovate in the future’

by Talon AdminJun 5, 2023

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