Vanessa Lyons
Showing 1 - 10 of 30 results

Nine launches ‘The News Effect’ to push premium journalism
Nine Publishing has unveiled ‘The News Effect’, a video series pitching the value of premium journalism to advertisers.
by Duane Hatherly – Apr 28, 2026

“If it bleeds, it leads” is failing: Denmark’s Ulrik Haagerup at the National Press Club
Audiences are avoiding the news, but ‘constructive journalism’ offers a real solution for Australian media publishers.
by Duane Hatherly – Mar 19, 2026

News Nation report: Australians trust news over socials
ThinkNewsBrands' most recent data reveals that Australians crave real journalism.
by Duane Hatherly – Mar 4, 2026

ThinkNewsBrands urges marketers to back journalism on World News Day
Vanessa Lyons: 'In today's world, where reputation and social licence are so important, news offers effective, brand-safe environments for campaigns.'
by Natasha Lee – Sep 29, 2025

Who do you believe? News publishing outperforms social media in reach and trust
Vanessa Lyons: 'This latest audience data underscores the legitimate, addressable reach news publishing offers advertisers, along with a wealth of brand and content options to connect with consumers.'
by Alisha Buaya – Aug 18, 2025

News publishing now reaches 98% of Australians, Roy Morgan data finds
Vanessa Lyons: 'The breadth and depth of content and engagement offered by news publishing brands truly sets them apart.'
by Mediaweek Admin – May 19, 2025

ThinkNewsBrands, Roy Morgan and Ipsos join forces to streamline news audience data
Vanessa Lyons: 'The move aims to reduce media planning complexity and confusion for the industry.'
by Natasha Lee – May 7, 2025

The Nightly's Chris Dore believes 'impact' is behind the publication's success
In this episode of Mediaweek Presents, Natasha Lee sits down with the team behind The Nightly to learn the secret of its success.
by Natasha Lee – Mar 26, 2025

The Nightly Federal Election Forum: Looking back on a successful breakout year
Chris Dore: 'The Nightly is transforming how people think about news published on digital platforms.'
by Mediaweek Admin – Mar 24, 2025

Vanessa Lyons: Connect with Australia through news publishing
'Australian news publishers bring national stories to life, capturing who we are, what matters to us, and where we’re headed.'
by Mediaweek Admin – Mar 5, 2025
