Alisha Buaya
Media Words reveals new campaign for BIC EasyRinse shaver
Felipe Favoretto: 'The result is a campaign that strategically targets busy commuters and digital-savvy consumers through high-impact placements at major train stations nationwide.'
by Alisha Buaya – Feb 11, 2025
2025 in media: How publishers can survive and thrive through the ‘vibe shift’
With big tech owners embroiled in controversial politics... there is certainly a feel that the global media is facing a vibe shift.
by Alisha Buaya – Feb 11, 2025
Avenue C wins Alinta Energy
Babi Kahveci: 'We are delighted to announce that we will be working with Avenue C, who demonstrated a real depth of understanding of the Alinta Energy business.'
by Alisha Buaya – Feb 11, 2025
Jazz Twemlow returns to Paper Moose as senior creative
Nick Hunter: 'Jazz’s experience across entertainment and behaviour change campaigns means he’s got a knack for unlocking unexpected, occasionally daft, but always effective ways to communicate.'
by Alisha Buaya – Feb 11, 2025
Snapchat introduces new features to the platform
These new developments on Snap comes after the platform partnered with the NFL to build excitement for Super Bowl LIX with a range of experiences.
by Alisha Buaya – Feb 11, 2025
Sabri Suby reveals his top 3 Super Bowl ads of 2025
'While YouTube views give us some induction of virality, the real test is yet to come. Because at the end of the day, the only metric that truly matters is ROI.'
by Alisha Buaya – Feb 11, 2025
IMAA kicks off 2025 with Indie-Pendence day conference
Sam Buchanan: 'The stellar line-up of panellists and speakers is testament to the strength of the independent media sector and its continued growth nationally.'
by Alisha Buaya – Feb 11, 2025
ESPN coming soon to Disney+
Kylie Watson-Wheeler: 'It further enriches our already strong and unique content offering, boosts value for subscribers, and serves sports fans anytime, anywhere.'
by Alisha Buaya – Feb 11, 2025
Matt Pearce promoted to chief strategy officer at DDB Group Melbourne
Mike Napolitano: 'He’s a great strategic mind and with his leadership we’ll continue to help grow the fortunes of our clients and their brands.
by Alisha Buaya – Feb 11, 2025
Communications consultancy Allegory launches
Miriam Wells: 'There’s immense potential in our mix of earnest and audacious, highbrow and lowbrow to deliver impactful, meaningful work, all while having a lot of fun.'
by Alisha Buaya – Feb 11, 2025
Aussie consumers more savvy than ever: Biggest trends impacting retail in 2025
'We are also going to experience a lot of growth across the retail sector as interest rates start to ease and the flow on effect reaches consumer wallets'
by Alisha Buaya – Feb 11, 2025
Box Office: There's no A-Changing! Bob Dylan continues to dominate at the movies
This weekend, the Australian box office made $6.47m.
by Alisha Buaya – Feb 11, 2025
