Alisha Buaya
Harry Garside to run Sydney Marathon as face of Ninja partnership
The Sydney Marathon recently joined the Abbott World Marathon Majors, putting it on the global stage alongside New York, Boston and Tokyo.
by Alisha Buaya – Aug 22, 2025
AKQA takes to the "AI battlefield" and promotes Rodney Greenfield to Executive Director of AI & Data
Justine Leong: 'AI is now a battleground for agency differentiation, and Rodney’s elevation to the leadership team reinforces our commitment to treating it not just as a tool, but as a strategic foundation.'
by Alisha Buaya – Aug 22, 2025
Meeting of the Minds: Nikola Small and Keelin Shaughnessy from Magnite
Small and Shaughnessy reveal the best career advice they’ve received, industry hot takes, and what they have on repeat.
by Alisha Buaya – Aug 22, 2025
Why carsales steered its rebrand in-house and shifted focus on content and audience growth
Constantinou also spoke about cohesiveness, consistency and expanding its content.
by Alisha Buaya – Aug 22, 2025
Subaru launches Forester Hybrid national campaign with Starcom
Ross Ashby: 'Together with Epsilon Australia, this campaign is a great example of how data, creativity and context in media come together to drive impact and ultimately sales.'
by Alisha Buaya – Aug 21, 2025
Jane Palfreyman named acting SBS managing director as global search begins
Her appointment comes after news of impending James Taylor's exit from SBS after 13 years of service.
by Alisha Buaya – Aug 21, 2025
BritBox launches 'See It Differently' campaign with Uncommon
Richard Hill: 'In adopting this innovative global creative campaign for Aussies, we are asking our local audience to ‘See it Differently’, while also connecting to the true craftsmanship of British telly.'
by Alisha Buaya – Aug 21, 2025
Paws Over Applause: Why Dogs Make Better Brand Reps Than Celebrities
International Dog Day is a timely reminder that the most effective brand representatives are the ones who can earn trust quickly and hold it long after the campaign ends.
by Alisha Buaya – Aug 20, 2025
Christie Taylor in the drivers seat at Gumtree Group to lead auto advertising
Jessica Hunter: 'Christie’s appointment reflects our commitment to embedding true category experts into our commercial team.'
by Alisha Buaya – Aug 20, 2025
Hardie Grant Media acquires creative comms agency Keep Left
Caroline Catterall: 'Joining Hardie Grant marks an exciting new chapter for us as a levelled-up Indie.'
by Alisha Buaya – Aug 20, 2025
Klook builds on fandom engagement in new influencer marketing campaign
Hannah Chiu: 'The Fandom Tour demonstrated that authentic community engagement, facilitated through influencers' channels and genuine passion, creates powerful brand connections.'
by Alisha Buaya – Aug 20, 2025
Havas Red named PR and influencer agency of Tourism Fiji
Brent Hill: 'Their ideas were designed to cut through in culture and the evolving media environment.'
by Alisha Buaya – Aug 20, 2025
