Alisha Buaya

WiredCo. launches Dettol's new ANZ campaign with The Wiggles
Research indicates that 87% of Australian children don’t wash their hands for the recommended 20+ seconds.
by Alisha Buaya – Jul 10, 2024

UM promotes Michael Mellington to head of media planning
"This is the perfect time for UM to take a market-leading stance, and I’m honoured to lead this charge with our planning community."
by Alisha Buaya – Jul 10, 2024

Broadsheet promotes Nick Connellan as Australia editor
Connellan has been with the company since 2015 and was Broadsheet's first directory editor.
by Alisha Buaya – Jul 9, 2024

Lifeblood appoints M&C Saatchi as creative behaviour change agency
Michael McEwan: "There are motivations to be found, myths to bust, and barriers to overcome to shift that positive change in behaviour."
by Alisha Buaya – Jul 9, 2024

The Lab promotes Rebecca Brody to managing director, Melbourne
Brody joined The Lab in 2018 and has since led a portfolio of clients across finance, FMCG, media, sport, and the arts sectors.
by Alisha Buaya – Jul 9, 2024

ANZ behind in implementing generative AI solutions and pilots
Among APJ brands, generative AI integration is the digital initiative most likely to support growth in 2024.
by Alisha Buaya – Jul 8, 2024

Dan Fryer joins Hello Social after five years with The Monkeys
Sam Kelly: "The fact that one of Australia’s most decorated creatives believes in what we are building here is a huge vote of confidence."
by Alisha Buaya – Jul 8, 2024

dentsu Queensland appointed to manage strategy and media for Good Drinks Australia
"This partnership provides a wonderful canvas for the dentsu Queensland team to show the intelligence, creativity, and challenger mindset which runs deep in our agency."
by Alisha Buaya – Jul 8, 2024

Paul Luckett exits News Corp Australia as its head of ad tech and commercial innovation
"I arrived at NCA nearly 7 years ago, with one goal, change the way News Corp Australia views and does Ad Tech."
by Alisha Buaya – Jul 8, 2024

'There is always a better way': Phil Ely on launching the next chapter of his career
"I want to be able to reflect on a list of multiple agencies that I have meaningfully helped to grow and get better."
by Alisha Buaya – Jul 8, 2024

Exclusive: EssenceMediacom and Havas Media make shortlist for Subaru media account
Incumbent Starcom, which is also in the running for the account, manages Subaru's media buying and planning.
by Alisha Buaya – Jul 5, 2024

AiMCO to host Best of Cannes Lions webinar for members
Patrick Whitnall: "We want to continue to provide support for our content creators as they navigate this brave new world."
by Alisha Buaya – Jul 5, 2024
