Alisha Buaya

Magnite and Samsung Ads expand partnership to enhance audience addressability in streaming
Ryan Kenney: 'As ad-supported streaming continues to rise in popularity, Samsung Ads is at the forefront of delivering best-in-class experiences to viewers worldwide.'
by Alisha Buaya – Apr 10, 2025

Connecting Plots launches comms offering and appoints head of PR
Tom Phillips: 'More and more of our clients have been asking us to carry our earned creative thinking into PR.'
by Alisha Buaya – Apr 10, 2025

'Frameworks, confidence and language to champion effectiveness': AANA Marketing Masterclass
Josh Faulks: 'There’s no growth without proof.'
by Alisha Buaya – Apr 10, 2025

ARN launches creative solutions team
Michael Stephenson: 'Creativity is at the heart of advertising, and massive integrated ideas delivered across multiple platforms at scale make brands famous.'
by Alisha Buaya – Apr 10, 2025

NRMA partners with Campfire x for land management and extreme weather preparedness documentary
The 30-minute documentary will air on NITV at 6:00 pm AEST on Monday 14 April and be available to stream free on SBS On Demand.
by Alisha Buaya – Apr 10, 2025

Uncomfortable Growth® Uncut. Season 2: Episode 8 – The Power of Uncomfortable Growth with Dan Gregory
'I valued intellectual health significantly more than physical health.'
by Alisha Buaya – Apr 10, 2025

Greater Bank appoints It's Friday as lead creative agency
Pete Bosilkovski: 'It’s not every day you get the opportunity to partner with a brand that truly cares about its communities and gives back in a meaningful way.'
by Alisha Buaya – Apr 10, 2025

Poem names new creative director and unveils restructured senior leadership team
Rob Lowe: 'We’re at an inflection point in Poem’s trajectory and I’m very proud and excited to have such a strong, dynamic and passionate team to take us to the next stage.'
by Alisha Buaya – Apr 10, 2025

Coca-Cola brings back Share a Coke campaign
Kate Miller: 'Share a Coke is back, and we couldn’t be more excited about it!'
by Alisha Buaya – Apr 10, 2025

72andSunny appointed to Big W's creative account
Ross Berthinussen: 'From the outset we loved the ambition and energy of the Big W team and the opportunity to turn this beloved retailer into a modern, next generation brand.'
by Alisha Buaya – Apr 9, 2025

Beyond the scroll: The influence of influencer marketing
'Stories that dissect influencer fraud, questionable wellness trends, and the realities of teenage life online, are a powerful mirror.'
by Alisha Buaya – Apr 9, 2025

LEVO makes advisory and creative leadership appointments
Cale Maxwell: 'These hires expand on LEVO’s already thriving BX, CX and EX capabilities, allowing us to truly align with the wider BBDO Worldwide commitment to ‘Do Big Things’'.
by Alisha Buaya – Apr 9, 2025
