Alisha Buaya

TikTok reveals Australia's top songs of the summer
The songs have amassed 3.4 billion views between them.
by Alisha Buaya – Feb 27, 2025

Telstra unveils beautiful internet in new campaign via +61
Micah Walker: 'It's a very simple idea where the elegance of the execution reinforces the message.'
by Alisha Buaya – Feb 26, 2025

Self-educational content surges in January: Fabulate
Nathan Powell: 'Perhaps it’s the time of year but January definitely saw Australians looking for self-educational content across all the platforms.'
by Alisha Buaya – Feb 26, 2025

Flourish PR to lead comms for RCH Foundation’s Fly For The Kids campaign
Angela Ceberano: 'We are committed to delivering a campaign that not only raises awareness but also drives real impact for children and families in need.'
by Alisha Buaya – Feb 26, 2025

TBWA Sydney appoints managing director and chief strategy officer
Paul Bradbury: 'The appointments of Elektra, Michael and our soon to be announced Chief Creative Officer mark the start of a very exciting new chapter for TBWA Sydney.'
by Alisha Buaya – Feb 26, 2025

ACCIONA launches Turbine Made initiative via DDB Group Melbourne
Caroline Pinter: 'We’re excited to see how this material could be used and look forward to working with our partners to bring these ideas to life.'
by Alisha Buaya – Feb 26, 2025

MYOB launches campaign for new Solo app
The campaign is the start of work developed by M&C Saatchi Group, iProspect, Sparro, Dentsu and MYOB’s in-house agency.
by Alisha Buaya – Feb 26, 2025

TikTok reveals Australian creators to watch in its 2025 Discover List
Kim Farrell: 'we are committed to celebrating our incredible creator community.'
by Alisha Buaya – Feb 26, 2025

AANA reinforces commitment to responsible advertising with upcoming Environmental Claims Code launch
Josh Faulks: 'The advertising industry has an important role to play in the fight against greenwashing.'
by Alisha Buaya – Feb 26, 2025

Australians watch 15 billion minutes of broadcast content: VOZ data
Karen Halligan: 'BVOD and broadcast TV continues to reach a vast majority of the national population each week, with BVOD viewing particularly popular with under 55s.'
by Alisha Buaya – Feb 26, 2025

De'Longhi launches global campaign La Specialista Touch via Focus Creative
Giulia Ortolan: 'Focus Creative has a deep understanding of café culture, and that knowledge was invaluable in the creative process.'
by Alisha Buaya – Feb 26, 2025

An escape plan for overburdened marketers
There are fewer classically trained marketers these days as businesses look to slim down their operations.
by Alisha Buaya – Feb 26, 2025
