Makayla Muscat
Perth Bears and McDonald’s announce major partnership
Mal Meninga: 'Rugby League is built on the idea of family'.
by Makayla Muscat – Jan 28, 2026
QMS reloads strategy bench with four senior hires
The appointments are effective immediately.
by Makayla Muscat – Jan 28, 2026
$8m for 30 seconds: Advertisers snap up Super Bowl LX spots
Who snagged the coveted Super Bowl LX ad spots?
by Makayla Muscat – Jan 27, 2026
GIO’s ‘Great Insurance, Obviously’ via Leo Australia
The company is reassuring Aussies that they can count on the insurer when life throws them curveballs.
by Makayla Muscat – Jan 27, 2026
Frank Digital hires eight and promotes four
The changes were made across the Sydney and Melbourne offices.
by Makayla Muscat – Jan 27, 2026
Doc’s Molly Parker: The grace of amnesia and the 22-episode grind
Dr Amy Larsen fights to reclaim eight lost years of memory in Season 2.
by Makayla Muscat – Jan 27, 2026
Marketers crown social the most powerful channel
...but there's a catch.
by Makayla Muscat – Jan 23, 2026
Blizzard and Pedestrian launch World of Warcraft activation
It's building hype ahead of the game’s March 3 release.
by Makayla Muscat – Jan 23, 2026
Melbourne Skydeck unveils ‘Melbourne Upside Out’ brand platform
Brendan Day: 'This work is a fun and playful visual metaphor.'
by Makayla Muscat – Jan 22, 2026
IAB Australia launches free community access pass
Gai Le Roy: 'A strong industry is one that looks after its people.'
by Makayla Muscat – Jan 22, 2026
ATime&Place wins Polaris creative pitch
Adrian Mills: 'It’s a privilege to be working with a brand of this stature.'
by Makayla Muscat – Jan 22, 2026
Weight Watchers fights for relevance in the Ozempic era
How the brand's CMO is navigating its reinvention in the age of GLP-1.
by Makayla Muscat – Jan 22, 2026
