Natasha Lee
Paramount sets 2026 vision with total video trading and premium local slate
The focus is on total video trading, CTV scale, and data-led attention metrics, anchored by local content.
by Natasha Lee – Nov 6, 2025
Leonardo.Ai launches Blueprints to simplify professional-grade AI creation
It's designed to streamline complex creative processes.
by Natasha Lee – Nov 6, 2025
ACMA gets teeth to ping streamers dodging quotas - but will it bite?
Each day the streamer fails to comply will count as a separate breach, compounding liability.
by Natasha Lee – Nov 6, 2025
BigAds drops compliance flex for franchise marketers
It comes as marketers face tighter reporting rules on how franchise marketing funds are collected and spent.
by Natasha Lee – Nov 6, 2025
Déjà vu done right: Woolworths re-runs Christmas ad to agency acclaim
'It’s consistency and good brand building.
by Natasha Lee – Nov 6, 2025
Podcasters now as trusted as journalists and twice as persuasive
Richard Baker: 'Most of these people aren't operating as traditional journalists or playing by the news rules.'
by Natasha Lee – Nov 6, 2025
Netflix moves to new ad metric as platform hits 4 millions Aussie viewers
The streaming giant is expanding ad tech, data and creative capabilities globally.
by Natasha Lee – Nov 6, 2025
Media Roundup: Masters returns to stage, Foxtel launches Pulp, NSW warns on AI, and K-Pop sequel confirmed
See the top industry stories trending today.
by Natasha Lee – Nov 6, 2025
Medium Rare signals the end of 'rented attention' as brand content becomes the new growth engine
Brand content takes the wheel in the customer journey.
by Natasha Lee – Nov 6, 2025
Nine rides Melbourne Cup coverage to ratings win
The race drew a National Total TV Reach of 2.316 million - edging up from 2.218 million last year.
by Natasha Lee – Nov 5, 2025
Samantha Armytage joins Wippa to host Today over summer
The announcement comes amid recent speculation about Armytage’s return to breakfast TV.
by Natasha Lee – Nov 5, 2025
Kogan taps Oasis nostalgia for Manchester bedding push
The push gives shoppers a nudge to turn bedrooms into a mini Oasis.
by Natasha Lee – Nov 5, 2025
