Vihan Mathur

OOH’s digital takeover drives double-digit revenue growth
The Q4 result lifted full-year 2025 net revenue to $1.45 billion.
by Vihan Mathur – Jan 14, 2026

Commercial radio hit with 38% royalty hike
Radio’s cheap music era just got more expensive.
by Vihan Mathur – Jan 14, 2026

Samsung CTV home screen ads deliver strong ROAS for Tangerine via AdUnion
The campaign reached around two million Aussie households through Samsung Ads.
by Vihan Mathur – Jan 14, 2026

Sydney Zoo updates executive leadership to drive next growth phase
Both appointments commenced in December 2025.
by Vihan Mathur – Jan 14, 2026

Virgin Active Australia launches anti-artificial wellness campaign via MONTOYA
'Control the only system that matters' and 'Unsubscribe from expectation'.
by Vihan Mathur – Jan 14, 2026

Atomic 212˚ becomes first media agency foundation partner of Inclusively Made
It's the first media agency to commit to embedding disability inclusion across marketing and production.
by Vihan Mathur – Jan 14, 2026

AACTA commemorates Sarah Snook with 'Trailblazer Award'
Previously awarded to Margot Robbie, Chris Hemsworth, Rose Byrne, Simon Baker, and Isla Fisher.
by Vihan Mathur – Jan 14, 2026

Journey Beyond puts crew front and centre in new Town Square work
Human interactions shape memories that last long after the journey ends.
by Vihan Mathur – Jan 14, 2026

INVNT taps James Nicholas Kinney as global chief AI officer
Kinney joins INVNT with a background that blends agency leadership and advanced AI training.
by Vihan Mathur – Jan 14, 2026

Nift nabs Yahoo veteran John McNerney to head APAC expansion
McNerney brings more than 15 years of international experience to the table.
by Vihan Mathur – Jan 13, 2026

Grey Goose Lemon Ace makes a return to Australian Open
From watching live matches courtside to raising a Lemon Ace between sets.
by Vihan Mathur – Jan 13, 2026

Norwegian Cruise Line re-anchors ‘It’s Different Out Here’ brand platform
More new enhancements to its private island Great Stirrup Cay will come later this year.
by Vihan Mathur – Jan 13, 2026
