Vihan Mathur

Nielsen appoints Matty Lin as APAC regional sales leader
Lin added that his initial focus will be on collaboration and connection across the region.
by Vihan Mathur – Jan 13, 2026

Blue Ant Rights builds global sales leadership across APAC and the Americas
The appointments follow reverse takeover of Boat Rocker Media in 2025 and listing on the Toronto Stock Exchange.
by Vihan Mathur – Jan 13, 2026

Suntory BOSS crowns itself the coffee of summer
According to It’s Friday, the creative platform was about making a clear, confident claim during the peak season.
by Vihan Mathur – Jan 13, 2026

Rose Byrne shines for the Aussies at Golden Globes
She nabbed an award while her hubby was out getting a 'bearded dragon'.
by Vihan Mathur – Jan 12, 2026

Slather opens 2026 with skin-peeling infomercial via Sickdogwolfman
The brand launched with the distinctive positioning of the sun as a villain to confront cancer crisis in Australia.
by Vihan Mathur – Jan 12, 2026

Altos tequila turns up the volume at the Australian Open with Casa Altos
Don't forget to carry your salt and lime.
by Vihan Mathur – Jan 12, 2026

NAB launches new ‘Your partner for every stage’ campaign
Your partner for every stage is positioned as the start of a multi-year creative and strategic direction for NAB.
by Vihan Mathur – Jan 12, 2026

Cricket Australia breaks broadcast tradition, putting the Ashes’ first over on billboards
The activation reached more than 1.18 million Australians.
by Vihan Mathur – Jan 12, 2026

Bench Media elevates senior team with Nicole Jurke and Ting Zhang
Both promotions are effective immediately.
by Vihan Mathur – Jan 12, 2026

Matt White returns to 7NEWS sports line-up
White will front Seven’s expanded NRL coverage in 2026.
by Vihan Mathur – Jan 12, 2026

Hulsbosch gives Taronga Zoo an ecological makeover
The zoo has outlined plans to plant up to one million trees, and reintroduce native species.
by Vihan Mathur – Jan 9, 2026

Disney+ pushes more microcontent after successful experiment
Disney first experimented with the approach on its new ESPN streaming app called 'verts'.
by Vihan Mathur – Jan 8, 2026
