Agency News
Latest stories
Global survey finds marketers shifting investment to Connected TV, AI, and Identity
Michael Serratore: 'Signs point to continued investment uplift in the channel, but measurement inconsistency and fragmentation remain some of the industry's biggest challenges.'
by Alisha Buaya – Jul 17, 2025
Captify taps Megan McElderry for new commercial director role
Jaclyn Hadida: 'Her passion for elevating talent and fostering professional development will be instrumental in building high-performing teams that set the benchmark for excellence in our industry.'
by Alisha Buaya – Jul 16, 2025
Smelly Lunch Stories to spark honest conversations at live panel
The panel will feature Christina Aventi, Eugene Healy, and Mark Echo.
by Alisha Buaya – Jul 16, 2025
The Pistol drives Liquor Legends’ push into retail media
John Carmody: 'With their retail media experience and our longstanding partnership, we’re confident this program will redefine how our supplier partners engage with customers across our network.'
by Alisha Buaya – Jul 16, 2025
Connecting Plots launches digital and media arm; appoints Inez Zimakowski to lead
Tom Phillips: 'With Inez leading our digital and media capability, we’re now able to better shape end-to-end solutions that deliver business impact to our clients.'
by Alisha Buaya – Jul 16, 2025
James Wright appointed Havas Group CEO ANZ following 'positive' exit of Virginia Hyland
Mediaweek spoke with Wright about Hyland’s departure, stepping up to the new role, market dynamics and his vision for growth in the year ahead.
by Alisha Buaya – Jul 15, 2025
IMAA backs ACCC push for digital platform reforms
Sam Buchanan: 'Clearer rules level the playing field.'
by Alisha Buaya – Jul 15, 2025
Christa Muller joins Cymbal to lead social and influencer services
Sarah Hall: 'Christa’s appointment brings senior oversight to the organic and influencer space, allowing us to continue scaling with purpose.'
by Alisha Buaya – Jul 15, 2025
Bench Media makes senior promotions and new hires following client wins
Ori Gold: 'We’re growing because we’re staying true to what clients need right now – an agency partner who understands the big picture, moves quickly, and delivers outcomes they can see.'
by Alisha Buaya – Jul 15, 2025
Youfoodz serves speedy shortcut eats for busy Aussies
Chloe Painter: 'This campaign is an exciting step forward for the Youfoodz brand, and we’re thrilled to be working with such strong partners to bring it to life."
by Alisha Buaya – Jul 15, 2025
