Latest stories
Bench Media launches auditing and consulting service
Bench Blueprint reviews the effectiveness and efficiency of how advertisers are managing their digital marketing.
by Mediaweek Admin – Feb 29, 2024
The Pistol appoints Ashley Grey, promotes Yulia Edirisinghe and Julia Lake
Grey and Edirisinghe named group account directors, Lake as measurement lead.
by Mediaweek Admin – Feb 29, 2024
Robyn Sefiani joins Clarity Global executive committee
Robyn Sefiani: "We’re entering an exciting new chapter of growth."
by Mediaweek Admin – Feb 29, 2024
Havas Media wins Viatris and Uniting Property Services
The agency's remits for both brands cover media strategy, planning, buying, digital performance and search.
by Mediaweek Admin – Feb 29, 2024
Ogilvy PR reveals new corporate leadership structure as Jacquie Potter departs for ALDI
Ant Kelaher will step into the role of group MD of Corporate.
by Mediaweek Admin – Feb 29, 2024
IAB Report: Agencies plan to increase their investment in audio
Audience attention and engagement were the key drivers for audio investment.
by Mediaweek Admin – Feb 28, 2024
Enero Group lists 6% EBITDA increase for H1 FY24
Brent Scrimshaw: "As we look to H2 of FY24 we continue to be optimistic about the performance of our healthcare and consumer practice in Australia."
by Mediaweek Admin – Feb 28, 2024
Avenue C appointed to KitchenAid's media planning and buying account
The kitchen brand was initially won by HYLAND in 2019 prior to its acquisition in 2020.
by Mediaweek Admin – Feb 28, 2024
"Longevity is the hope": DDB's mission to restore Australia's love for Volkswagen
“The location gave us little gifts along the way too, like the shot with the seals. That wasn’t storyboarded, the seals just happened to turn up."
by Talon Editor – Feb 28, 2024
Independent agency Atomic 212° adds three new clients to its roster
The new partnerships follow a string of client wins and retentions.
by Mediaweek Admin – Feb 28, 2024
Lion and UM win JCDecaux Programmatic Campaign of the Year award
The win follows a reported 12% upswing in OOH industry revenue.
by Mediaweek Admin – Feb 27, 2024
How Thinkerbell is building a new mindset with its latest campaign
Adam Ferrier: “If someone has a good idea in the agency, and they are passionate about it, we’d like to think that idea has a way of finding itself in the world.”
by Talon Editor – Feb 27, 2024
Crocs Inc. appoints Jaywing to manage paid search and social in Australia and Singapore
Raimundo Campbell: "We are honoured to have been chosen as their strategic partner for these key markets."
by Mediaweek Admin – Feb 27, 2024
"Real competition" or "overkill"? Media buyers weigh in on Hubbl
Mediaweek asked media buyers about Hubbl's biggest selling points and how it changes the landscape.
by Alisha Buaya – Feb 26, 2024
DDB Sydney launches first brand campaign for Volkswagen in seven years
Matt Chandler: "We wanted to tell a very simple story, beautifully."
by Mediaweek Admin – Feb 26, 2024
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