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Macca's launches AI-powered 'boot pursuit' DDB Sydney and Mango
"The leaps we’re seeing in AI are remarkable, writing Shakespeare, generating news, and now analysing Chicken McNuggets."
by Talon Editor – Jul 19, 2024

Buddy Franklin 'kicks carbs not beer' in Thinkerbell's latest for Hahn
"Buddy is the perfect partner to deliver this – one of Australia's best kickers who literally and figuratively gives carbs the boot with Hahn."
by Talon Editor – Jul 18, 2024

Kraken Black Spiced Rum launches 'SkateDark' via Bastion
Matt Robinson: "It’s a perfect blend of The Kraken’s adventurous spirit and the skate community's fearless attitude."
by Talon Editor – Jul 17, 2024

Coles 360 expands retail media offering to liquor business
From August, Coles Liquor suppliers will be able to book advertising campaigns through the Coles 360 platform.
by Talon Editor – Jul 12, 2024

House of the Dragon hot sauces duel in latest work for BINGE via Thinkerbell
"Ahhh ahh, oh my god. Aaahhhhh, hot-hot-hot-hot!,” said Thinkerbell's chief creative, Tom Wenborn.
by Talon Editor – Jul 12, 2024

Daniel Ricciardo takes over Dan Murphy's in Emotive campaign for DR3 wines
"I don't know what was cooler, seeing the wine on the shelf or seeing my face all over the store front!"
by Talon Editor – Jul 11, 2024

Ubank unveils 'Cheap Ad, for a Great Rate' campaign via in-house studio
"The contrast of a market leading rate in poorly scribbled crayon really works to focus on what matters most to our customers."
by Talon Editor – Jul 11, 2024

Allianz and Eleven launch 'Go Australiaahhh' in-stadium to inspire young Aussie athletes
"We’re proud to use this moment to cheer on the next generation of elite athletes and local sporting legends."
by Talon Editor – Jul 11, 2024

Tourism Tasmania creative account up for pitch
The incumbent is BMF, which won the creative account in 2019.
by Talon Editor – Jul 10, 2024

Aussie Paralympian Col Pearse fronts Woolworths' 'Fresh Fuels the Best in All' via M&C Saatchi
"This brand film captures the Aussie competitive spirit, determination, grit and a community coming together to help realise an athlete’s dream."
by Talon Editor – Jul 10, 2024

Social connection the main motivation for sports fans under the age of 40: The Growth Distillery
Almost 60% of younger fans have a strong affinity for brands that support their favourite team or sport.
by Alisha Buaya – Jul 10, 2024

Say Hello to the Gen Z Ad of the year: Hello Social and DJ FISHER Shake Up Lynx’s Fragrance Game
“Lynx has always been about empowering guys, and that means evolving alongside them."
by Talon Editor – Jul 10, 2024

AAMI launches 'Athletes in the Making' via Ogilvy
"Australia’s leading national insurer is there to support our little athletes in the making when things don’t quite go to plan."
by Talon Editor – Jul 10, 2024

Tourism Australia appoints Accenture Song, The Monkeys and Droga5 to its creative and digital services
Tourism Australia's creative account was held by M&C Saatchi and the digital account by Digitas since 2018.
by Talon Editor – Jul 9, 2024

The General Store wins Chupa Chups creative account
"To work on an iconic brand whose purpose is all about fun is literally going to be a joy."
by Talon Editor – Jul 8, 2024

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