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Macca's launches AI-powered 'boot pursuit' DDB Sydney and Mango
Brands

Macca's launches AI-powered 'boot pursuit' DDB Sydney and Mango

"The leaps we’re seeing in AI are remarkable, writing Shakespeare, generating  news, and now analysing Chicken McNuggets."

by Talon EditorJul 19, 2024

Buddy Franklin 'kicks carbs not beer' in Thinkerbell's latest for Hahn
Brands

Buddy Franklin 'kicks carbs not beer' in Thinkerbell's latest for Hahn

"Buddy is the perfect partner to deliver this – one of Australia's best kickers who literally and figuratively gives carbs the boot with Hahn."

by Talon EditorJul 18, 2024

Kraken Black Spiced Rum launches 'SkateDark' via Bastion
Brands

Kraken Black Spiced Rum launches 'SkateDark' via Bastion

Matt Robinson: "It’s a perfect blend of The Kraken’s adventurous spirit and the skate community's fearless attitude."

by Talon EditorJul 17, 2024

Coles 360 expands retail media offering to liquor business
Brands

Coles 360 expands retail media offering to liquor business

From August, Coles Liquor suppliers will be able to book advertising campaigns through the Coles 360 platform.

by Talon EditorJul 12, 2024

House of the Dragon hot sauces duel in latest work for BINGE via Thinkerbell
Marketing

House of the Dragon hot sauces duel in latest work for BINGE via Thinkerbell

"Ahhh ahh, oh my god. Aaahhhhh, hot-hot-hot-hot!,” said Thinkerbell's chief creative, Tom Wenborn.

by Talon EditorJul 12, 2024

Daniel Ricciardo takes over Dan Murphy's in Emotive campaign for DR3 wines
Brands

Daniel Ricciardo takes over Dan Murphy's in Emotive campaign for DR3 wines

"I don't know what was cooler, seeing the wine on the shelf or seeing my face all over the store front!"

by Talon EditorJul 11, 2024

Ubank unveils 'Cheap Ad, for a Great Rate' campaign via in-house studio
Brands

Ubank unveils 'Cheap Ad, for a Great Rate' campaign via in-house studio

"The contrast of a market leading rate in poorly scribbled crayon really works to focus on what matters most to our customers."

by Talon EditorJul 11, 2024

Allianz and Eleven launch 'Go Australiaahhh' in-stadium to inspire young Aussie athletes
Brands

Allianz and Eleven launch 'Go Australiaahhh' in-stadium to inspire young Aussie athletes

"We’re proud to use this moment to cheer on the next generation of elite athletes and local sporting legends."

by Talon EditorJul 11, 2024

Tourism Tasmania creative account up for pitch
Agencies

Tourism Tasmania creative account up for pitch

The incumbent is BMF, which won the creative account in 2019.

by Talon EditorJul 10, 2024

Aussie Paralympian Col Pearse fronts Woolworths' 'Fresh Fuels the Best in All' via M&C Saatchi
Brands

Aussie Paralympian Col Pearse fronts Woolworths' 'Fresh Fuels the Best in All' via M&C Saatchi

"This brand film captures the Aussie competitive spirit, determination, grit and a community coming together to help realise an athlete’s dream."

by Talon EditorJul 10, 2024

Social connection the main motivation for sports fans under the age of 40: The Growth Distillery
Data

Social connection the main motivation for sports fans under the age of 40: The Growth Distillery

Almost 60% of younger fans have a strong affinity for brands that support their favourite team or sport.

by Alisha BuayaJul 10, 2024

Say Hello to the Gen Z Ad of the year: Hello Social and DJ FISHER Shake Up Lynx’s Fragrance Game
Brands

Say Hello to the Gen Z Ad of the year: Hello Social and DJ FISHER Shake Up Lynx’s Fragrance Game

“Lynx has always been about empowering guys, and that means evolving alongside them."

by Talon EditorJul 10, 2024

AAMI launches 'Athletes in the Making' via Ogilvy
Brands

AAMI launches 'Athletes in the Making' via Ogilvy

"Australia’s leading national insurer is there to support our little athletes in the making when things don’t quite go to plan."

by Talon EditorJul 10, 2024

Tourism Australia appoints Accenture Song, The Monkeys and Droga5 to its creative and digital services
Brands

Tourism Australia appoints Accenture Song, The Monkeys and Droga5 to its creative and digital services

Tourism Australia's creative account was held by M&C Saatchi and the digital account by Digitas since 2018.

by Talon EditorJul 9, 2024

The General Store wins Chupa Chups creative account
Agencies

The General Store wins Chupa Chups creative account

"To work on an iconic brand whose purpose is all about fun is literally going to be a joy."

by Talon EditorJul 8, 2024

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