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Melbourne Radio Ratings 2024, Survey 6: 3AW and smooth market leaders, Ross & Russ and Fifi, Fev & Nick flying, K&J slump
Ross and Russ lead breakfast overall, other majors in order are Fifi Fev & Nick, Jase & Lauren and then Christian O'Connell.
by Talon Admin – Oct 1, 2024

Afterpay to launch media network in partnership with Yahoo DSP
This partnership will allow brands to access its shopping insights to better connect with their target audiences across multiple online and physical shopping channels.
by Alisha Buaya – Sep 26, 2024

Australia ranked as top winter holiday for UK travellers: Taboola
Dave Struzzi: "Interest in warm weather destinations like Australia, The Caribbean and South Africa is spiking, highlighting strong demand for long haul trips this winter."
by Alisha Buaya – Sep 23, 2024

Paris Olympics and Paralympics coverage results in 5% audience growth for online sports category: Ipsos iris
The growth in the sports category represents an extra 735,000 Australians for a total sports audience of more than 15.6 million.
by Alisha Buaya – Sep 22, 2024

TV ratings 21 September 2024: Footy Finals Friday with wins for Swans and Sharks
Swans on their way to AFL Grand Final, Sharks bite the Cowboys
by Mediaweek Admin – Sep 21, 2024

Veridooh appointed as IPG Mediabrands' preferred verification partner
Lucy Formosa Morgan: "We know that this partnership is going to be a game changer in delivering even greater value for our clients."
by Alisha Buaya – Sep 16, 2024

TV ratings AFL & NRL Finals on Saturday 14 September 2024: Lions, Storm & Cowboys win
Lions steal a win after trailing GSW by 44 points, Sharks and Knights stumble
by Mediaweek Admin – Sep 15, 2024

Lower funnel is over invested, marketers should rebalance marketing mix now: Mutinex
Will Marks: “Marketers need to stop trying to simply “wait it out".
by Talon Admin – Sep 11, 2024

Foxtel Media integrates Kantar Media viewing data into Mediaocean platform
Kantar Media produced data will be available in SpectraMD as soon as early October.
by Talon Admin – Sep 10, 2024

DoubleVerify expands brand suitability coverage on Meta to include inflammatory politics and news
Mark Zagorski: "As citizens around the world prepare to vote, giving advertisers the ability to choose the content they want to be aligned with is critical."
by Alisha Buaya – Sep 9, 2024
