Data
Latest stories

Spotify adds fixed-price buying options for advertisers
It's being rolled out across Ad Exchange and Ads Manager.
by Mediaweek – Feb 19, 2026

Spotify data reveals Australian music’s global takeover
Home grown artists are no longer just travelling well; they are exporting at scale.
by Natasha Lee – Feb 16, 2026

Nielsen names Australia’s biggest ad spenders and fastest-growing categories in 2025
Retail once again dominated total ad investment.
by Vihan Mathur – Feb 9, 2026

EXCLUSIVE: Why The Growth Distillery’s Leigh Lavery is betting on humans in 2026
News Australia's key knowledge hub is throwing the gauntlet at the algorithms.
by Natasha Lee – Feb 4, 2026

QMS proves dynamic DOOH beats static ads where it counts: in the brain
Dats shows editorial-aligned format drove a 20% uplift in long-term memory encoding.
by Natasha Lee – Feb 3, 2026

Fewer scandals, more sponsors: how AO 2026 turned brand theatre into engagement gold
Ross Candido: 'It wasn’t just the tennis driving conversation this year.'
by Makayla Muscat – Feb 2, 2026

ADMA opens the gates: launching individual memberships
The peak body drops the velvet rope, offering regulatory armour, a badge of honour, and future-ready skills.
by Duane Hatherly – Jan 30, 2026

Spotify's record $11bn music payouts in 2025 set the stage for higher subscriptions
The music industry is booming.
by Vihan Mathur – Jan 29, 2026

Fabulate unveils Fab 100 list as mid-sized creators dominate searches
Jessica Nguyen emerged as the most searched Australian creator on the platform last year.
by Vihan Mathur – Jan 28, 2026

Australia’s end-of-year sales drive near-universal online shopping surge
98.5% of the online population aged 14+ - visiting retail and commerce websites and apps in December.
by Natasha Lee – Jan 22, 2026

PR’s new job is proving its value, report finds
ROI might be everybody's biggest enemy.
by Vihan Mathur – Jan 21, 2026

From job hopping to 'job hugging': LinkedIn study reveals 2026 trends
Tell your boss you love them.
by Vihan Mathur – Jan 15, 2026

Samsung CTV home screen ads deliver strong ROAS for Tangerine via AdUnion
The campaign reached around two million Aussie households through Samsung Ads.
by Vihan Mathur – Jan 14, 2026

Why design's next flex is being imperfect
Canva predicts we're moving away polished perfection, with imperfection being the standout factor.
by Vihan Mathur – Dec 16, 2025

Dentsu Creative research predicts 'Generative Realities' shaping consumer behaviour in 2026
‘Generative Realities’ explores the forces shaping consumer behavior.
by Makayla Muscat – Dec 12, 2025

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