Data
Latest stories

Australian internet ad market hits $18.4b as video drives growth
The data reinforced the role of streaming and social video in brand and performance campaigns.
by Natasha Lee – Mar 2, 2026

Total TV holds centre stage as Australians watch 41 hours a month
Combined broadcast and broadcaster video-on-demand ecosystem reached 87.2% of Australians each month.
by Natasha Lee – Mar 1, 2026

Audio and streaming lift SCA–SWM as TV earnings soften
Has radio killed the video star?
by Natasha Lee – Feb 24, 2026

Search, scroll, settle: Ipsos iris shows women lead the great regional property chase
More than 15 million of us flocked to homes and property websites and apps in January.
by Natasha Lee – Feb 23, 2026

Spotify adds fixed-price buying options for advertisers
It's being rolled out across Ad Exchange and Ads Manager.
by Mediaweek Admin – Feb 19, 2026

Spotify data reveals Australian music’s global takeover
Home grown artists are no longer just travelling well; they are exporting at scale.
by Natasha Lee – Feb 16, 2026

Nielsen names Australia’s biggest ad spenders and fastest-growing categories in 2025
Retail once again dominated total ad investment.
by Vihan Mathur – Feb 9, 2026

EXCLUSIVE: Why The Growth Distillery’s Leigh Lavery is betting on humans in 2026
News Australia's key knowledge hub is throwing the gauntlet at the algorithms.
by Natasha Lee – Feb 4, 2026

QMS proves dynamic DOOH beats static ads where it counts: in the brain
Dats shows editorial-aligned format drove a 20% uplift in long-term memory encoding.
by Natasha Lee – Feb 3, 2026

Fewer scandals, more sponsors: how AO 2026 turned brand theatre into engagement gold
Ross Candido: 'It wasn’t just the tennis driving conversation this year.'
by Makayla Muscat – Feb 2, 2026
