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Jackie O is one of many who claims she was bullied until she broke
Opinion

Jackie O is one of many who claims she was bullied until she broke

Comment: 'Henderson's case is that of a heartbreak which so many suffer in silence. Things have got to change.'

by Mediaweek AdminMay 1, 2026

If you want media coverage, start seeing stories through a journalist’s lens
Opinion

If you want media coverage, start seeing stories through a journalist’s lens

Editors are not reading your pitch the way you are.

by Katie CliftApr 30, 2026

How to be good media talent (and why it matters)
Opinion

How to be good media talent (and why it matters)

Journalist Theresa Miller shares five tips on how subject matter experts can become highly sought-after media talent.

by Theresa MillerApr 29, 2026

The pitch is a lie (and we're all in on it)
Opinion

The pitch is a lie (and we're all in on it)

Everyone loves the pitch. Fewer people talk about what happens after the win.

by Jessica TorstenssonApr 29, 2026

Why didn’t Australia’s TV networks break for Trump's assassination attempt?
Opinion

Why didn’t Australia’s TV networks break for Trump's assassination attempt?

A US President was targeted, and yet Aussie TV barely blinked.

by Natasha LeeApr 28, 2026

Fear is a terrible AI deployment strategy
Opinion

Fear is a terrible AI deployment strategy

Nina Christian explores why deploying AI out of fear, rather than a sound strategy, silently destroys brand trust.

by Nina ChristianApr 24, 2026

Prince Harry's appearing at an 'anti-bullying' summit. So, who's gonna ask him the tough question?
Opinion

Prince Harry's appearing at an 'anti-bullying' summit. So, who's gonna ask him the tough question?

If a summit about speaking up avoids the most obvious topic in the room, then what exactly are we modelling?

by Natasha LeeApr 14, 2026

Coachella’s billboard moment proves attention is the real headline
Opinion

Coachella’s billboard moment proves attention is the real headline

As festival season kicks off, one question continues to surface: Is Coachella still relevant?

by Shelley FriesenApr 14, 2026

Are Media’s Blake Talarico says marketers have a signal quality problem, not a data one.
Opinion

Are Media’s Blake Talarico says marketers have a signal quality problem, not a data one.

Houston, we have a signal problem.

by Blake TalaricoApr 13, 2026

Automating the admin to reclaim the art
Opinion

Automating the admin to reclaim the art

Nine's Karen Camus explains that in 2026, the AdOps mandate is to kill the grunt work and get back to the strategy.

by Karen CamusApr 13, 2026

AI is exposing leaders who just manage busywork
Opinion

AI is exposing leaders who just manage busywork

The rise of artificial intelligence is stripping away the corporate layers where executives used to hide from hard work.

by Steven McConnellApr 10, 2026

Adventure is not an escape, it's a performance strategy
Opinion

Adventure is not an escape, it's a performance strategy

What if your best strategic thinking isn’t in the boardroom… but somewhere far away from it?

by Dan HunjasApr 8, 2026

From priming to performance: the omnichannel multiplier
Opinion

From priming to performance: the omnichannel multiplier

Combining digital audio and DOOH creates an omnichannel multiplier according to Atomic 212°'s Lorraine Woods.

by Lorraine WoodsApr 7, 2026

Don’t be fooled: your ad budget might be funding AI slop
Opinion

Don’t be fooled: your ad budget might be funding AI slop

According to Jessica Miles of IAS, your ‘successful’ campaign could be funding a massive $5 billion AI slop scam.

by Jessica MilesApr 2, 2026

Tackling the 'I don’t watch TV' myth
Opinion

Tackling the 'I don’t watch TV' myth

Why your 'screenager' nephew and local tradie are actually your most engaged viewers.

by Kath SrokaMar 31, 2026

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