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Engaging consumers through innovation: Jessica Gilby discusses the impact of Tubi and AI at News Corp
'By using AI, we aim to simplify audience targeting.'
by Emma Shepherd – Mar 17, 2025
News Corp rolls out NewsGPT AI tool for staff in Australia
The move positions News Corp Australia among the leading adopters of artificial intelligence in the media sector as publishers race to integrate AI into editorial workflows.
by Emma Shepherd – Mar 12, 2025
AiMCO partners with ALLKND to offer mental health support for the creator community
Patrick Whitnall: 'ALLKND is redefining mental health education in Australia.'
by Alisha Buaya – Mar 5, 2025
Cat chef Princess Honeybelle named most influential creator at 2024 AiMCO Awards
Patrick Whitnall: 'The calibre of nominations for our annual awards just gets better and better – it reflects the momentum across the industry and the groundbreaking work our creator community is producing.'
by Alisha Buaya – Feb 28, 2025
PR needs a transparency overhaul: How agencies can rebuild trust
Public Relations is having a bit of a trust crisis.
by Mediaweek Admin – Feb 27, 2025
TikTok reveals Australia's top songs of the summer
The songs have amassed 3.4 billion views between them.
by Alisha Buaya – Feb 27, 2025
Self-educational content surges in January: Fabulate
Nathan Powell: 'Perhaps it’s the time of year but January definitely saw Australians looking for self-educational content across all the platforms.'
by Alisha Buaya – Feb 26, 2025
TikTok reveals Australian creators to watch in its 2025 Discover List
Kim Farrell: 'we are committed to celebrating our incredible creator community.'
by Alisha Buaya – Feb 26, 2025
TikTok and Meta respond to eSafety findings on inadequate age rules on social media platforms
Julie Inman Grant: 'Social media services not only need to make it harder for underage users to sign up to their services in the first place.'
by Alisha Buaya – Feb 25, 2025
Snap launches tiered brand suitability solutions for advertisers
Snapchat has also integrated third-party brand safety solutions for post-campaign reporting, working with third-party measurement partners.
by Alisha Buaya – Feb 24, 2025
