AI
Latest stories
Ansett is back! It's now a travel brand powered by AI
An enterprising marketer registered the trademark and is bringing Ansett back to Australians as an AI-powered travel brand.
by Talon Admin – Jul 28, 2025
AI skills give marketers an edge, but data and cross-team communication lags, Dotdigital reveals
Rohan Lock: 'The key to future success will depend on stronger internal partnerships, greater skill development, and a renewed focus on aligning technology with people and creativity.'
by Alisha Buaya – Jul 28, 2025
Cloudflare's frontline defence helping publishers fight the AI bots
Cloudflare VP of Product Will Allen on the war against AI crawlers: For 15 years, we've been fighting bots."
by Talon Admin – Jul 22, 2025
Streaming ghosts: How AI bands like The Velvet Sundown are blurring the line
But it raises new questions: Will it drive a push of human artists to creative music that more definitively human?
by Natasha Lee – Jul 22, 2025
Akcelo creates Group Director of Technology role to drive tech and innovation leadership
Jayde Smith joins Akcelo as Group Director of Technology, following nearly a decade at DDB Group Australia.
by Tom Gosby – Jul 22, 2025
Reddit forecasts $1.8b in ad revenue as brands flock to platform's AI tools and community model
Celeste Huang: 'Reddit’s ad business is currently relatively small, but its impressive ad spend growth, its increasing reach, which now surpasses X, and its investment in AI is catching the attention of a wider pool of advertisers.'
by Alisha Buaya – Jul 18, 2025
Publicis Groupe boss downplays Meta's AI ad tools after strong H1 performance
Arthur Sadoun: 'Honestly, I think it's time to stop talking about how platforms are going to replace us, because it's not a reality.'
by Alisha Buaya – Jul 18, 2025
Platforms push back: YouTube and Meta crack down on 'inauthentic content'
YouTube and Meta are doubling down on originality, updating monetisation and distribution policies to penalise repetitive, mass‑produced and reposted content.
by Tom Gosby – Jul 18, 2025
Global survey finds marketers shifting investment to Connected TV, AI, and Identity
Michael Serratore: 'Signs point to continued investment uplift in the channel, but measurement inconsistency and fragmentation remain some of the industry's biggest challenges.'
by Alisha Buaya – Jul 17, 2025
ADMA bolsters AI strategy with new appointment and key survey insights
Andrea Martens: '(Dr Kelly) brings an incredible wealth of experience and a unique combination of industry insight with deep expertise in AI ethics, governance, and human behaviour.'
by Alisha Buaya – Jul 15, 2025
