IAB
Showing 61 - 70 of 110 results
IAB finds the digital advertising industry continues to grow despite macroeconomic uncertainty
The industry reached $3.455 billion, an increase of 6.5% in 2021
by Mediaweek Admin – Nov 30, 2022
IAB launches digital advertising micro-credential courses with Deakin University
The micro-credentials are designed for people looking to upskill or those looking to change roles
by Mediaweek Admin – Oct 11, 2022
Krishma Sood reveals how the Arnott's Group found success in gaming advertising
Plus the future of gaming advertising at the Arnott's Group
by Alisha Buaya – Oct 5, 2022
IAB Australia review finds attention metrics provide marketers with insights on ad investments
• The report offers the largest collation of information and perspectives on ad attention measurement
by Mediaweek Admin – Sep 26, 2022
Twitch's Ricky Chanana discusses the growth of gaming as an advertising platform
• Plus: The power of gaming content creators and what marketers need to know about the space
by Alisha Buaya – Sep 20, 2022
IAB report says Australian digital advertising market reached $13.9billion in FY22
• The new data also highlights modest growth of 10.6% in the June quarter
by Mediaweek Admin – Sep 5, 2022
IAB research finds job vacancy rate in digital advertising is close to peaking
• Job vacancy rates in the Australian digital advertising and ad tech have climbed to 11.8%
by Mediaweek Admin – Aug 25, 2022
IAB Australia report finds agencies continue to embrace pDOOH
• The report found 83% of agencies have used pDOOH
by Mediaweek Admin – Aug 18, 2022
IAB training and development courses for digital marketers and agencies
• IAB runs training and development courses for professionals throughout the year
by Mediaweek Admin – Jun 17, 2022
IAB finds political and government spending dominated digital advertising in Q1 2022
• The Australian online advertising market has grown 19.2% year on year and reached $3.449 billion
by Mediaweek Admin – May 31, 2022
