Will Easton
Showing 1 - 10 of 15 results

Ads and AI power Meta past its worst quarter
For the December quarter, Meta delivered A$92.8 billion in revenue, up 24% year-on-year.
by Natasha Lee – Jan 29, 2026

Meta reveals its under-16 shutdown plan as age-ban deadline hits
Impacted teens will start receiving alerts today.
by Natasha Lee – Nov 19, 2025

Meta takes $16B tax hit as shares sink
The company says it remains focused on innovation and growth.
by Makayla Muscat – Oct 30, 2025

Meta leaders call out 'misleading commentary' that AI is replacing agencies
Will Easton: 'No question AI is going to add some value and efficiencies, but this will increase the importance of agencies and the strategic part they play in the value chain.'
by Alisha Buaya – May 7, 2025

Meta marks a 'strong start' to an 'important year' as it posts $42.31 billion in Q1
Will Easton: 'It has been a strong start to 2025 with Meta’s Family of Apps continuing to grow and be an integral part of the Australian community.'
by Alisha Buaya – May 1, 2025

Meta reaffirms commitment to content integrity and introduces new changes in policy
Will Easton: 'It’s essential that we remain agile and respond to evolving needs, ensuring that our approach stays relevant and effective.'
by Emma Shepherd – Feb 18, 2025

Meta enhances brand suitability controls with new third-party content block lists
Will Easton: 'Ensuring brand safety and suitability for our advertisers continues to be a priority for Meta.'
by Emma Shepherd – Feb 17, 2025

Meta reports 22% revenue rise in 2024 FY financial results
Will Easton: 'We saw strong growth last year, demonstrating that Meta continues to be a platform of choice for both consumers and advertisers in the region.'
by Alisha Buaya – Jan 31, 2025

Meta defends efforts against scams as Australian banks demand accountability
More than 50% of scams originate on social media platforms, raising significant questions about trust and accountability for marketers.
by Emma Shepherd – Jan 29, 2025

Meta bolsters transparency in financial advertising for Australian advertisers
Meta’s latest move could redefine trust in financial advertising, are you ready for what’s next?
by Alisha Buaya – Dec 1, 2024
