Tag promotes Zoe Goodhardt to partner

Zoe Goodhardt has been promoted to partner at Tag, the Melbourne-based digital agency.

Goodhardt, who is also head of growth and marketing, will focus on expanding the agency’s presence across the east coast of Australia and continue building momentum in the United States, where TAG works with clients in the health industry.

In her time with the agency, her commitment to excellence is demonstrated through her remarkable achievements in the property, health and e-commerce sectors, where her forward-thinking strategies consistently deliver tangible returns on investment.

She will continue working on bringing in new and exciting clients to Tag. Current and previous clients include Morgans Financial, Sidekicker, Nala, FUNDAY Natural Sweets, Shippit, MYOB, Adidas and The Wiggles.

Goodhardt said of her extended role: 'This partnership is an exciting milestone for me, both personally and professionally. After being inspired by TAG’s long-standing relationships with its clients and commitment to excellence, I knew that I wanted to be a part of the journey.

"The last five years have been nothing short of incredible, having had the opportunity to work alongside the best team and clients. Looking ahead, we have big ambitions, not just to grow, but to revolutionise how businesses approach marketing."

Zoe Goodhardt

Gary Tenenbaum, TAG co-founder and head of operations, said: "Zoe's hustle, leadership and ability to never take no for an answer are qualities we strongly value here at TAG.

"With Zoe on our team and through her established network, we have been able to attract well-known clients across all industries. Zoe has become the heart and soul of our agency – our team look up to her and under her leadership we have been able to build out a successful graduate program.

"It's great to be able to recognise Zoe’s contribution to TAG by officially naming her as a partner," he added.

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Top image: Gary Tenenbaum, Zoe Goodhardt and Alon Abraham