Alisha Buaya

Sparro by Brainlabs founders: "We're not going anywhere" following acquisition
The acquisition includes Jack Nimble, which has been part of Sparro since November 2021.
by Alisha Buaya – Jan 24, 2024

Matt Nunn on reclaiming $90 million Spotlight Retail Group account from PHD
The independent agency previously held the account from 2014 to 2020 before PHD Media took over from 2020 to 2023.
by Alisha Buaya – Jan 23, 2024

The Daily Aus plots partnership strategy and overseas expansion
"I feel we're a little underestimated by the rest of the media market. We're ready for that attention."
by Alisha Buaya – Jan 22, 2024

Battle of the game shows: Can Nine and 10 steal share from Seven with new shows?
Nine introduces Tipping Point, Deal or No Deal moves to 10, as Seven returns with a new season of The Chase Australia.
by Alisha Buaya – Jan 21, 2024

Tom Braybrook reveals the "secret sauce" behind Acceleration's AI Marketing Maturity model
"We believe this will add more near-term value to marketers and how they want to adopt AI."
by Alisha Buaya – Jan 19, 2024

Saatchi & Saatchi's Mandie van der Merwe to lead AUNZ jury for 2024 Gerety Awards
The Gerety Awards are the only creative award program judged by an all-women panel.
by Alisha Buaya – Jan 10, 2024
Icon Reputation launches podcast to dissect PR and comms
Mark Forbes: "Reputation is increasingly under threat. It's valued more than ever before but subject to potential attacks and undermining."
by Alisha Buaya – Dec 21, 2023

Meta’s Threads misses the mark as a consumer moment of 2023, according to Tracksuit
Barbie, Taylor Swift and the FIFA Women's World Cup ranked high as among the top entertainment or consumer events of 2023.
by Alisha Buaya – Dec 20, 2023

Sydney Motorsport Park positions as "always-on" gateway to Western Sydney consumers following $20m OOH upgrade
Peter Larum: "There is no other motorsports circuit in the country that can deliver a holistic event approach"
by Alisha Buaya – Dec 18, 2023

AB InBev's Richard Oppy to join "biggest marketers in the world" for AANA Reset conference
Reset will focus on driving business growth and helping suppress inflation through competition and innovation.
by Alisha Buaya – Dec 13, 2023

GroupM wins Allianz global media account with Wavemaker appointed locally
The remit includes responsibility for full-funnel media strategy, planning, buying, and campaign execution.
by Alisha Buaya – Dec 12, 2023

Meeting of the Minds: Sparro's Sarah Hunter and Sophia Charlton
Hunter and Charlton share their perspectives, thoughts and opinions
by Alisha Buaya – Dec 5, 2023
