Alisha Buaya
Insurer tells Australians that "Life takes guts"
Alex Homer: 'We want to start a conversation with young people and people who may not think life insurance is for them.'
by Alisha Buaya – Aug 4, 2025
Budget Direct investigates 'Man Cave' in basement campaign instalment
Bart Pawlak: 'Man Cave is designed to remind them that quoting Budget Direct first is often the shortest route to finding a cheaper quote.'
by Alisha Buaya – Aug 4, 2025
Everyday property conversations lead realestate.com.au brand refresh
Wez Hawes: 'This campaign brings that to life — putting the product at the centre through emotionally resonant stories designed for how people consume media today.'
by Alisha Buaya – Aug 4, 2025
Sarah Wood joins Think HQ as Sydney Director
Jen Sharpe: 'She is a dynamic, innovative, smart, strategic and successful creative business leader, with a commitment to diversity and cross-cultural expertise.'
by Alisha Buaya – Aug 4, 2025
Marketing perspectives: Media buyers and industry leaders on backing News Australia's All Screens
Mediaweek caught up Sam Buchanan, Lisa Squillace, Daniela Rocchi, Karen Halligan and Peter Wilson at the All Screens roll out.
by Alisha Buaya – Aug 4, 2025
Tourism Australia CMO on launching the second chapter of 'Come and Say G’day' and betting on big brand consistency
'We need to be consistent so brands can recognise us in market.'
by Alisha Buaya – Aug 3, 2025
From Stopover to Sleepover: Changi Airport hosts week-long stay with TikTok comedian Maddy MacRae
Matt Geersen: 'This is about re-imagining what an airport experience can be, turning a layover into something people would actually want to plan a holiday around.'
by Alisha Buaya – Aug 1, 2025
East Coast Car Rentals launches national music platform for emerging artists
Patrice Pandeleos: 'This campaign with East Coast Car Rentals is a great example of how PR can turn a brand into a cultural connector.'
by Alisha Buaya – Aug 1, 2025
Two Palms Media appoints Jenni Smit to lead Creative
Ed Ringwood: 'Jenni brings sharp global insight — and a strategic edge to help our clients navigate the complexities of modern brand building and engage audiences more meaningfully.'
by Alisha Buaya – Aug 1, 2025
Pureprofile launches AI-Powered message testing platform
Young Ham: 'It’s more than just a faster way to gather insights; it’s a fundamentally new way of making creative and strategic decisions.'
by Alisha Buaya – Aug 1, 2025
Kellyn Coetzee on combining cultural insight and AI for audience targeting
'My north star is smarter work that moves the numbers for clients.'
by Alisha Buaya – Aug 1, 2025
Equality Media + Marketing launches paid internship program
Marilla Akkermans: 'Our pilot succeeded largely because of the retention and strength of our senior talent, whose deep industry expertise enabled us to provide high-quality mentorship.'
by Alisha Buaya – Aug 1, 2025
