Agency News
Latest stories

MECCA joins AiMCO as creator-led beauty marketing booms
The creator-led economy is now worth more than AUD$387 billion globally and expected to double within five years.
by Natasha Lee – Oct 9, 2025

Kirsty Muddle to lead Ogilvy ANZ as CEO
Muddle joins from Dentsu, bringing 25 years of creative, media, and data expertise.
by Natasha Lee – Oct 8, 2025

Publicis Media tops global new business rankings for H1 2025
They recorded US$6 billion in new billings and eight major global account wins.
by Natasha Lee – Oct 7, 2025

D3 bolsters leadership team with senior hires across data, digital and client services
Independent media agency D3 has appointed Torsten Stolt, Alex Duval and Courtney Barnett to senior leadership roles as it enters its next growth phase.
by Mediaweek Admin – Oct 7, 2025

CulturalPulse strengthens client leadership with appointment of Rohan Nayee
CulturalPulse has appointed Rohan Nayee as Client Services Director, expanding its leadership team to drive client excellence across government, sport, arts and commercial sectors.
by Mediaweek Admin – Oct 7, 2025

Assembled Media wins Penfolds account
Gareth Nicholls: 'Penfolds is built on the power of blending craft, innovation, and legacy to create something truly memorable.'
by Natasha Lee – Oct 7, 2025

TRA wins global recognition at Esomar Awards
Independent agency TRA has taken home Gold for Excellence in Global Research at the 2025 Esomar Awards for its work with DDB Worldwide.
by Mediaweek Admin – Oct 2, 2025

Apparent appoints three new creative directors, delivering on experience from R/GA, Canva and Dentsu
Independent agency Apparent has expanded its creative leadership, hiring Sam McGuinness, Gillian Dalla Pozza and Leisa Ilander as creative directors.
by Talon Admin – Oct 2, 2025

Droga5 ANZ wins Transport for NSW safety marketing account
Droga5 ANZ has been appointed lead creative agency for Transport for NSW’s safety marketing, following a competitive pitch process.
by Mediaweek Admin – Oct 2, 2025

History Will Be Kind appoints Edwina Brook as Managing Director
She'll work alongside founder and CEO EJ Granleese to lead the agency through its next era.
by Natasha Lee – Oct 1, 2025
