Agency News
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The ad industry doesn't need another agency - it needs AI-powered creative platform Tango & Cache
Craig Page: 'The ad industry doesn’t need another agency. It needs a way to rapidly evolve without losing the human touch that makes work great.'
by Alisha Buaya – Aug 22, 2025
AKQA takes to the "AI battlefield" and promotes Rodney Greenfield to Executive Director of AI & Data
Justine Leong: 'AI is now a battleground for agency differentiation, and Rodney’s elevation to the leadership team reinforces our commitment to treating it not just as a tool, but as a strategic foundation.'
by Alisha Buaya – Aug 22, 2025
Why carsales steered its rebrand in-house and shifted focus on content and audience growth
Constantinou also spoke about cohesiveness, consistency and expanding its content.
by Alisha Buaya – Aug 22, 2025
AFFINITY appoints Matt Batten to pair human creativity with agency strength in data and tech
Independent agency AFFINITY has appointed Matt Batten to lead its creative offering, signalling a renewed focus on emotional resonance alongside data and tech.
by Mediaweek Admin – Aug 21, 2025
iProspect's Doris Cheung tackles new role with focus on multichannel SEO
Marcelle Hoyek: 'Her appointment reflects our commitment to craft and innovation.'
by Alisha Buaya – Aug 19, 2025
Mastercard names WPP Media its global media partner
Brian Lesser: 'We can’t wait to demonstrate what’s possible when you combine one of the world’s most trusted brands with the world’s best media talent and technology.'
by Alisha Buaya – Aug 19, 2025
Expanded strategy remit for Fabio Buresti across Accenture Song and Droga5
Matt Michael: 'Fabio was instrumental to the sharp strategic offering that made The Monkeys, now Droga5 ANZ, so potent over the past 18 years and shaped so many iconic creative moments.'
by Alisha Buaya – Aug 18, 2025
Meeting of the Minds: Amplify's Declan Ferns and Naomi Hannan
Ferns and Hannan reveal the best career advice they’ve received, industry hot takes, and what they have on repeat.
by Alisha Buaya – Aug 15, 2025
JCDecaux revamps Southern Cross Station into major digital media precinct
Samsung is the first brand to launch a full-scale takeover across the upgraded station.
by Talon Admin – Aug 13, 2025
Mark Read says he is 'positive about the future' as he prepares to farewell WPP Media
'I believe we are very well prepared, and certainly as well, if not better prepared, as anyone in our industry.'
by Alisha Buaya – Aug 12, 2025
