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ANZ creative agency pitch narrows as Special withdraws
Sian Chadwick: "The decision was mutually reached by both organisations."
by Talon Editor – Aug 16, 2024
Pringles introduces Spicy range with 'Feed Your Spicy Side' by Thinkerbell
Sesh Moodley: "The launch of the new Pringles Spicy range demanded equally fiery content."
by Talon Editor – Aug 15, 2024
Coca-Cola and Oreo launch 'Besties' brand collaboration via Ogilvy
The launch campaign, in partnership with Spotify, includes the Bestie Mode Digital Experience platform, which allows fans to merge musical tastes.
by Talon Editor – Aug 15, 2024
How Mark Green convinced Susan Coghill to help fund Play it Safe
"We just didn't think we could do it. Then Mark Green, to his credit, said, 'Look, I can get you a little bit more money.'"
by Talon Editor – Aug 14, 2024
Adelaide University taps Richards Rose and Mindshare for agency village in go-to-market strategy
"It’s a pivotal moment for our new University, and it’s wonderful to see our new brand come to life through this initial campaign."
by Talon Editor – Aug 14, 2024
7-Eleven and Mobil launch new fuel range via CHEP with 'go further'
The hero film features a never-ending car chase where the hero and villain have been driving for so long, they're only certain of one thing.
by Talon Editor – Aug 14, 2024
Dulux Group awards Selleys creative account to Howatson+Company
DDB Melbourne holds the strategy and creative accounts for Dulux’s portfolio of decorative paints and coatings brands, including Dulux, British Paints, and Berger.
by Talon Editor – Aug 13, 2024
Mary Fowler fronts latest work for Samsung via CHEP
Jason Ridge: "Mary’s dynamic presence and innovative spirit perfectly aligns with our vision."
by Talon Editor – Aug 12, 2024
CMOlympics: Woolworths CMO Andrew Hicks on inspiring 'optimism, growth, and togetherness'
"It's more than just a sponsorship. It's about supporting the health and wellbeing of all Australians."
by Talon Editor – Aug 12, 2024
AAMI and Ogilvy launch 'When our game has its moments'
Mim Haysom: "We’re proud of ... our ability to understand the particular challenges that our customers face, even those created by a wayward footy."
by Talon Editor – Aug 9, 2024
Doritos XXL launches sci-fi campaign via VaynerMedia, Mango, TRIO
A three-by-six metre mural of a Doritos corn chip crash landing into a building has also been installed.
by Talon Editor – Aug 9, 2024
CHEP launches first work for Spirit of Tasmania, 'Pack more in. Get more out.'
The Tasmanian Government-owned ferry business appointed CHEP as its creative agency of record in March.
by Talon Editor – Aug 8, 2024
GWM appoints Revium as digital agency of record
Revium joins Thinkerbell on the roster, following GWM's split with The Hallway.
by Talon Editor – Aug 8, 2024
FBoy Island partners with Vodka Cruiser and Snaffle for new season
The campaign includes incidental product placement in the show and BINGE streaming sponsored assets.
by Talon Editor – Aug 7, 2024
CMOlympics: Vin Naidoo on the power of Toyota's 'Team Everyone'
"Despite the way audiences are changing their viewing behaviours, FTA TV has a role to play in storytelling to mass audiences."
by Talon Editor – Aug 6, 2024
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