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WARC study forecasts global ad spend to exceed $1 trillion for the first time
James McDonald: "The latest earnings season shows that the ad market has withstood this turbulence and has now turned a corner"
by Mediaweek Admin – Aug 25, 2023
Ipsos iris: Sport, the Voice, and Sinead O’Connor drive July traffic
news.com.au holds on to the top spot for another month
by Mediaweek Admin – Aug 22, 2023
Year13 analyses the life of Gen Z in Wellbeing Index report
Many of the prevalent findings in the data were previously considered non-issues for many young people
by Mediaweek Admin – Aug 22, 2023
Meltwater data reveals Australia's sentiments on The Voice To Parliament campaign
Ross Candido: “We can hardly ever predict the true outcome until the votes are in"
by Alisha Buaya – Aug 21, 2023
Brands that backed the Matildas are reaping the rewards
Mikayla Hopkins: "While many said there’s no money in women’s sport, this data proves the exact opposite"
by Mediaweek Admin – Aug 16, 2023
Alice Cleret: The benefits of SEO for D2C eCommerce brands
"Brands online can be doing much more with their direct to consumer strategy and product offerings, using SEO to their advantage"
by Cameron Jurd – Aug 15, 2023
New research from TotallyAwesome reveals gaming is the new social for Gen Alpha
"Gaming is no longer just gaming – it’s their new social."
by Mediaweek Admin – Aug 15, 2023
WARC Global Ad Trends report expects Connected TV ad spend set to hit $26 billion in 2023
Alex Brownsell said: "CTV ad spend is growing, but not as fast as one might expect"
by Mediaweek Admin – Aug 11, 2023
Quantcast's new Asia Pacific 2023 report explores the future of digital advertising and preparing for a cookie-less world
Sonal Patel said: "The digital advertising market in APAC is still expected to grow by 13.25% over the next year"
by Mediaweek Admin – Aug 7, 2023
WARC reveals insights from 2023 winners of Cannes Creative Effectiveness Lions
Amy Rodgers: "The winners of this category are unquestionably creative and now awarded for their effectiveness too"
by Mediaweek Admin – Aug 3, 2023
Magnite unveils latest findings into streaming services and its audiences in new research
Juliette Stead: "We’re witnessing a transformation of the TV landscape as ad-supported streaming viewership"
by Mediaweek Admin – Aug 3, 2023
Ipsos launches employee experience research and advisory practice
Simon Wake: "Wendy, Matt and Colin’s credentials are impeccable"
by Mediaweek Admin – Aug 2, 2023
Magnite promotes Yael Milbank as managing director of Australia and New Zealand
Yael Milbank: "I’m delighted to be expanding my role at Magnite and to be leading the talented team in ANZ"
by Mediaweek Admin – Aug 2, 2023
Seven partners with Komo Technologies to deliver customer engagement platform for sports and major events
Melissa Hopkins said: "It is great to be able to partner with such an amazing and ambitious Aussie tech start-up"
by Mediaweek Admin – Aug 1, 2023
Nature survey finds the cost of living impacts 36% of Australians' mental health
The survey insights for brands as they look to drive meaningful connections with a highly divided nation
by Mediaweek Admin – Jul 27, 2023
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