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Latest stories

TikTok promotes Serena Leith to head of global campaigns and programs
Social Media

TikTok promotes Serena Leith to head of global campaigns and programs

Leith joined the platform in 2021 as global marketing - director across Australia and New Zealand.

by Alisha BuayaJul 29, 2024

Publicis Groupe moves to acquire influencer platform Influential
Agencies

Publicis Groupe moves to acquire influencer platform Influential

Sadoun said the deal "uniquely positions us at the centre of the new media ecosystem."

by Alisha BuayaJul 26, 2024

Instagram and Screen Australia support First Nations creators in navigating careers
Social Media

Instagram and Screen Australia support First Nations creators in navigating careers

"Even if you think no one's looking or no one cares, make content that you like."

by Talon AdminJul 25, 2024

Instagram shares tips and product updates with First Nations creators at Meta HQ
Social Media

Instagram shares tips and product updates with First Nations creators at Meta HQ

"It's really important to think about the funnel as there are different parts of instagram for different goals."

by Talon AdminJul 25, 2024

DOBBY shares his journey with First Nations content creators
Social Media

DOBBY shares his journey with First Nations content creators

DOBBY also spoke about working on his debut album, Warrangu; River Story, which took seven years to create.

by Alisha BuayaJul 25, 2024

'If it doesn't align with me, I don't think it's worth it': Brooke Blurton on the value of authenticity
Features

'If it doesn't align with me, I don't think it's worth it': Brooke Blurton on the value of authenticity

"Being real, being authentically you is important; if a brand doesn't like that, it's a brand you probably don't want to work with."

by Alisha BuayaJul 24, 2024

Keeping it Reel and deadly: How Meta is bringing the industry to First Nations creators
News

Keeping it Reel and deadly: How Meta is bringing the industry to First Nations creators

"It's incredible to support young and emerging creators, as well as showing them how to succeed in this business."

by Tess ConneryJul 24, 2024

Manage parasocial relationships and the 'cultural load': ReachOut shares tips at Meta First Nations Creators Program
Social Media

Manage parasocial relationships and the 'cultural load': ReachOut shares tips at Meta First Nations Creators Program

"Don't feel that just because somebody has this parasocial relationship with you that you owe them anything."

by Talon AdminJul 24, 2024

AiMCO hosts its second ATO webinar for members
Social Media

AiMCO hosts its second ATO webinar for members

The webinar aims to provide critical insights for creators around annual tax obligations.

by Alisha BuayaJul 19, 2024

TikTok ANZ makes redundancies amid global layoffs
Social Media

TikTok ANZ makes redundancies amid global layoffs

The layoffs are expected to impact about 1,000 employees worldwide.

by Talon AdminJul 11, 2024

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