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Coca-Cola

Showing 1 - 10 of 21 results

GenAI video: Disney buys the future, brands fumble the present
AI

GenAI video: Disney buys the future, brands fumble the present

Disney has dropped a $1 billion bet on OpenAI, licensing characters for generative AI video.

by Duane HatherlyDec 16, 2025

Coca-Cola gives the Kings Cross sign a fresh look and a new story to tell
Creative

Coca-Cola gives the Kings Cross sign a fresh look and a new story to tell

The refreshed creative celebrates a new image shot by street photographer Sam Ferris.

by Natasha LeeDec 10, 2025

The brands that defined Australia's Christmas advertising legacy
Advertising

The brands that defined Australia's Christmas advertising legacy

The findings show that emotion remains the number-one driver of attention.

by Natasha LeeNov 13, 2025

AI fatigue is real: why Australian consumers want less machine, more meaning
Opinion

AI fatigue is real: why Australian consumers want less machine, more meaning

Brands are being urged to use AI as a creative tool - not a substitute.

by Natasha LeeOct 24, 2025

Publicis Media tops global new business rankings for H1 2025
Agency News

Publicis Media tops global new business rankings for H1 2025

They recorded US$6 billion in new billings and eight major global account wins.

by Natasha LeeOct 7, 2025

Scan the Can: Coca-Cola launch Star Wars AR experience across Australia
Brands

Scan the Can: Coca-Cola launch Star Wars AR experience across Australia

Martyn Ferguson: 'What makes this campaign special is its ability to connect generations of Star Wars enthusiasts with innovative ways to celebrate their fandom.'

by Alisha BuayaJul 20, 2025

Cartology appoints Robbie Lawson and Sam Way to lead new commercial verticals
News

Cartology appoints Robbie Lawson and Sam Way to lead new commercial verticals

Cartology has named Robbie Lawson and Sam Way to new senior leadership positions overseeing commercial strategy across its Everyday Needs and Food verticals.

by Tom GosbyMay 12, 2025

Coca-Cola brings back Share a Coke campaign
Brands

Coca-Cola brings back Share a Coke campaign

Kate Miller: 'Share a Coke is back, and we couldn’t be more excited about it!'

by Alisha BuayaApr 10, 2025

Coca-Cola marks 50th anniversary of Kings Cross billboard with 'Meet me at The Coke Sign' campaign
Brands

Coca-Cola marks 50th anniversary of Kings Cross billboard with 'Meet me at The Coke Sign' campaign

Kate Miller: 'Coca-Cola extends its gratitude to the people of Kings Cross and the city of Sydney for embracing the sign as a symbol of community and celebration.'

by Alisha BuayaApr 5, 2025

Nunn Media expands strategy and planning capabilities with key hires
News

Nunn Media expands strategy and planning capabilities with key hires

Chris Walton: 'Since joining us, Michelle and Elise have already begun to make a huge impact with our clients'.

by Natasha LeeMar 11, 2025

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