Vihan Mathur

Andy Lee’s The Hundred returns with PM in the hot seat
He'll take part in the show’s ‘Face The Hundred’ segment.
by Vihan Mathur – Apr 21, 2026

TWE Splash dominates IHAC Awards as in-house model takes on AI and media
Splash took home four major titles.
by Vihan Mathur – Apr 21, 2026

‘Filled with bulls**t’: Why creators are ditching traditional media
Sonia Jahshan and Simon Baggott reckon they've found the secret sauce for what makes content great.
by Vihan Mathur – Apr 21, 2026

Australia drags down M+C Saatchi as revenue and profits fall
Global like-for-like net revenue fell 7.3% to AUD$386.0 million.
by Vihan Mathur – Apr 21, 2026

Tiny gestures, big impact: Youth Off The Streets campaign tackles apathy
The campaign highlights young people experiencing homelessness are often misunderstood.
by Vihan Mathur – Apr 21, 2026

Prezzee nabs Diana Ilinkovski as global CMO
Ilinkovski joins Prezzee with extensive C-suite experience across entertainment, e-commerce, technology and luxury.
by Vihan Mathur – Apr 20, 2026

Andy Lee fronts ‘Austra-Lee-an’ push for Australian Made Week 2026
The campaign playfully rebrands the initiative as “Austra-Lee-an Made Week”, leaning into Lee’s humour and national appeal.
by Vihan Mathur – Apr 20, 2026

MrBeast searches for CMO to build a ‘serious commercial machine’
Aussie creator expert say the move signals a defining moment for the creator economy.
by Vihan Mathur – Apr 20, 2026

Domino’s ANZ hires Dewald Du Plooy as CMO
He brings decades of global retail experience, including roles at Yum! Restaurants International and Procter & Gamble.
by Vihan Mathur – Apr 20, 2026

This is Australia's most-loved ad for 2026 (so far)
The study, based on responses from more than 1,600 Australians, found the country’s favourite ads.
by Vihan Mathur – Apr 20, 2026

Nick Garrett taps ex-Deloitte colleague David Gatt to join Omnicom Oceania
Gatt will take on the newly created role of Managing Director, Marketing Operations & Ecosystem Design.
by Vihan Mathur – Apr 20, 2026

Specsavers brings ‘Should’ve gone to Specsavers’ to netball in Foxtel Media deal
The campaign features two TVCs built around humorous, relatable netball scenarios.
by Vihan Mathur – Apr 17, 2026
