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PepsiCo appoints Special PR for Pepsi, Red Rock Deli, and Smith’s
This appointment follows Special securing PepsiCo’s creative and advertising accounts in 2022.
by Talon Admin – Mar 12, 2024
82m impressions in four days: How Kia's big ute ad exceeded CMO and Innocean's expectations
GM of marketing Dean Norbiato and Innocean's Wesley Hawes on the campaign's early results cementing that "Australia is going to be one of the biggest markets" for Kia's new ute.
by Talon Admin – Mar 12, 2024
SXSW Austin 2024: Delta, eos, and Pfizer CMOs on 'aggressively' embracing AI
“'I’m pushing AI aggressively inside of the walls of Pfizer.”
by Talon Admin – Mar 12, 2024
Macca’s launches footy campaign via DDB Sydney
Amanda Nakad: “We know how much our customers love footy."
by Mediaweek Admin – Mar 11, 2024
NRMA Insurance appoints Accenture Song to transform CX
David Droga: "We want the relationship to be a lighthouse for the type of work that Song does around the world."
by Mediaweek Admin – Mar 11, 2024
Zitcha launches Europe operations led by Darren Jacobs and Dan Sands
The platform works with retailers in seven countries, including Australia's Coles Group, NZ's The Warehouse Group, and Canada's Peavey Mart.
by Mediaweek Admin – Mar 11, 2024
'Hubbl and Andy' star in Foxtel tech's launch campaign
Mediaweek understands JOY, the creative agency behind the campaign, worked on the launch on a project basis.
by Talon Admin – Mar 10, 2024
Hawke's Brewing Co.'s 'Game for Good' puts environmental spin on the pokies
"The Hawke’s journey started with Bob Hawke passing on his royalty share to help the company support environmental causes."
by Mediaweek Admin – Mar 8, 2024
Bullfrog debuts 'Move How You Feel' campaign for Epijoint
Bullfrog helped develop the new-to-market product's design system, website, and all campaign assets.
by Mediaweek Admin – Mar 8, 2024
Luke Hodge fronts MoneyMe's 'Kick Your Goals' campaign via Seven Network's 7RED
Richard Bray: "Just like AFL players need a team behind them to succeed, sometimes regular Aussies need a little help to kick their own goals faster."
by Mediaweek Admin – Mar 8, 2024
