OOH

The 2025 IMAA Indie Census shows 77% of Australian indie media agencies expect ad spend to rise or remain steady, with nearly 70% planning new hires.

by Tom Gosby – May 28, 2025

Wildstone has signed oOh!media and Gawk Outdoor to operate the advertising portfolio it acquired from Total Outdoor Media, covering 52 sites in regional Victoria.

by Tom Gosby – May 28, 2025

Ryan Sullivan, Director of Partnerships ANZ at VIOOH: 'Brands are typically seeing much higher engagement across digital channels from audiences first exposed to our pDOOH activity.'

by Talon Admin – May 22, 2025

Vistar Media has partnered with geomarketing firm Spotzi to provide global brands with unified audience data for cross-border out-of-home campaigns.

by Tom Gosby – May 22, 2025

Elizabeth McIntyre: 'The Industry Awards are a rare moment for Out of Home to hit pause, come together, and celebrate our people.'

by Talon Admin – May 9, 2025

Ben Baker: 'OOH provides a brand-safe, highly visible space for political messages to land with authority and consistency.'

by Alisha Buaya – Apr 28, 2025

'Marketers are no longer just looking for reach - they’re demanding performance, precision and immediate optimisation.'

by Alisha Buaya – Apr 17, 2025

John O'Neill: 'With market-leading media platforms on both sides of the Tasman, we see immense opportunity for growth.'

by Emma Shepherd – Apr 7, 2025

Olivia Gotch: 'We were thrilled our City of Sydney digital street furniture network was able to place brands at the heart of all the action where it matters most – the streets.'

by Emma Shepherd – Mar 13, 2025

The expansion comes at a time of transformation.

by Natasha Lee – Mar 12, 2025